June 16, 2021

Hard Rock Casino Northern Indiana Selects Quick Custom Intelligence’s Host Platform

Hard Rock Casino Northern Indiana and Quick Custom Intelligence (“QCI”) jointly announced that the QCI Host platform has been selected and deployed at their new property in Northern Indiana. QCI Host enables insight-driven action, allowing the hosts to effectively manage and personalize the guest experience and track preferences across visits by developing player profiles that assist the host team in continually delivering a rich VIP experience.

CEO of QCI Dr. Ralph Thomas stated, “We were honored to be able to help during the opening with our QCI Host product. Being selected to assist with the opening of their beautiful new property is a true testament to the importance of providing powerful and effective tools to a player development team. With over 400 users of the QCI Host product in a wide variety of property sizes, we are confident our proven product can meet the dynamic needs of the Hard Rock Northern Indiana Casino.”

About Hard Rock®

Hard Rock International (HRI) is one of the most globally recognized companies with venues in 68 countries spanning 239 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 86,000 pieces, which are displayed at its locations around the globe. In 2021, Hard Rock International was awarded the Top Employer in the Travel & Leisure, Gaming, and Entertainment Industry by Forbes and also designated as a U.S. Best Managed Company by Deloitte Private and The Wall Street Journal. In 2020, Hard Rock was honored as one of Forbes Magazine’s Best Employers for Diversity and a Top Employer for Women. Hard Rock Hotels & Casinos also received first-place ranking in the 2020 Casino Gaming Executive Satisfaction Survey conducted by Bristol Associates Inc. and Spectrum Gaming Group. In addition, Hard Rock Hotels was named one of the top-performing hotel brands in J.D. Power’s North America Hotel Guest Satisfaction Study for the second consecutive year. Hard Rock destinations are located in international gateway cities, including its two most successful flagship properties in Florida and home to the world’s first Guitar Hotel® in South Florida, Global Gaming’s 2020 Property of the Year. The brand is owned by HRI parent entity The Seminole Tribe of Florida. For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com.

ABOUT QCI

The QCI Platform aligns player development, marketing and gaming with powerful real-time operational tools developed for the gaming industry. QCI has installed their ground-breaking, highly configured software in over 600 locations across four continents. QCI products provide tooling for gaming operators managing over $8 billion in annual gross gaming revenue. QCI products are built on the QCI Platform, a best-in-class on-premises, hybrid or cloud-based technology that enables fully coordinated activities across your gaming operation.

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Quick Custom Intelligence (QCI) is a leading provider of business intelligence solutions to the gaming industry. Their data-driven software allows for quick, informed decisions in the ever-changing world of the casino industry. QCI solutions assist casinos in their efforts to optimize resources and profits, manage marketing campaigns and increase customer loyalty.  QCI was founded by Dr. Ralph Thomas and Mr. Andrew Cardno.  Based in San Diego, QCI has offices in Las Vegas, St. Louis, Dallas & Chicago.  Main phone number: (858) 299.5715 www.QuickCustomIntelligence.com.

Source: Quick Custom Intelligence